Searches for ‘dog coats’ have seen a 98% spike in the last week

Over the last few days, many UK areas have seen moderate to severe snow and ice, with temperatures falling to -12 °C in some areas. These extreme conditions mean many of us are facing prolonged cold spells and hazardous conditions. Whether it’s frosty mornings or snowy strolls, colder conditions can be tough on our dogs. It is important to prepare your dog before walks.
Edward Creaser, Director of the Natural Dog Food Company, shares his tips to help keep your dog safe and warm during snowy and icy walks.

While on walks, owners must be careful of the environment, as snow and ice bring hidden dangers. Here are some hazards to watch out for:

In snowy and icy conditions, pavements and roads are treated with grit and salt. These can often irritate your dog’s paw pads and may be harmful if licked off. Ice can also get trapped between toes, which can lead to an injury.
Here’s what you can do to help protect your furry friend’s paws:

All dogs can feel the cold, just like humans, during winter months. Certain types of breeds are less tolerant to low temperatures, such as short-haired dogs (like Greyhounds or Whippets), who struggle to retain body heat. Small or short-legged breeds (like Dachshunds) also get colder faster due to their size and proximity to the ground. If you have a puppy or older dogs, you must be vigilant, as they’re also vulnerable to winter conditions.
If you want to help them, a coat or well-fitting jumper can be very useful and help retain warmth on snowy walks. Always choose breathable, weather-resistant materials for maximum comfort.